An investigation on contemporary consumer resistance : how Web 2.0 makes consumers powerful /

An investigation on contemporary consumer resistance : how Web 2.0 makes consumers powerful / / Martin Konig.

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ProQuest (Firm)
Konig, Martin.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2012
Language:English
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Physical Description:107 p.
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spelling Konig, Martin.
An investigation on contemporary consumer resistance [electronic resource] : how Web 2.0 makes consumers powerful / Martin Konig.
Hamburg : Diplomica Verlag, 2012.
107 p.
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Consumer behavior.
Consumers Effect of technolgical behaviors on Research.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1035414 Click to View
language English
format Electronic
eBook
author Konig, Martin.
spellingShingle Konig, Martin.
An investigation on contemporary consumer resistance how Web 2.0 makes consumers powerful /
author_facet Konig, Martin.
ProQuest (Firm)
ProQuest (Firm)
author_variant m k mk
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Konig, Martin.
title An investigation on contemporary consumer resistance how Web 2.0 makes consumers powerful /
title_sub how Web 2.0 makes consumers powerful /
title_full An investigation on contemporary consumer resistance [electronic resource] : how Web 2.0 makes consumers powerful / Martin Konig.
title_fullStr An investigation on contemporary consumer resistance [electronic resource] : how Web 2.0 makes consumers powerful / Martin Konig.
title_full_unstemmed An investigation on contemporary consumer resistance [electronic resource] : how Web 2.0 makes consumers powerful / Martin Konig.
title_auth An investigation on contemporary consumer resistance how Web 2.0 makes consumers powerful /
title_new An investigation on contemporary consumer resistance
title_sort an investigation on contemporary consumer resistance how web 2.0 makes consumers powerful /
publisher Diplomica Verlag,
publishDate 2012
physical 107 p.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.32 K665 42012
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1035414
illustrated Not Illustrated
oclc_num 815391708
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