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Author
McGovern, Gerry.
Gerry McGovern
Gerard Gabriel McGovern
(born 1956 in
Coventry
), is a British car designer and the Chief Creative Officer for
Jaguar Land Rover
leading the Group’s Design Studio at
Gaydon
,
Warwickshire
, creating concepts and new models. A strong advocate of design's relevance to
brand equity
, he is a member of the
Jaguar Land Rover
board of Management.
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Killer Web content : make the sale, deliver the service, build the brand / / Gerry McGovern.
Participants:
McGovern, Gerry. [ ]
;
ProQuest (Firm) [ ]
;
ProQuest (Firm) [ TeilnehmendeR ]
Published:
2006.
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